Concepts & Topics

Successful Business Plans

A successful business plan enhances the value of your business.

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Before investing in a new business or expanding current business, do you already have a well-written business plan?

Many people believe that a business plan is just a written description of a business or serves as a reference to investors. In fact, a perfect business plan not only attracts investors but also helps your business grow. Creating meticulous, practical short-term and mid-term plans is an effective method to go through your ideas and to develop strategic plans!

Know all aspects of your business
By writing a detailed business plan, you will gain an overall picture of all aspects regarding your business. A business plan helps you thoroughly analyze your target customers, determine your market scope, develop pricing strategies, and make an effective response in the face of stiff competition, giving you a better chance of succeeding in your future business. The process of writing a business plan not only ensures that all considerations are consistent and properly harmonized but also helps you discover competitive advantages or new opportunities. Moreover, it enables you to identify deficiencies so that you are able to take proper actions in advance and to prevent problems before they arise. A successful business plan can be put into practice and lay a solid foundation for the strategic development of a business.

To the business:
A business plan is to examine whether the business has a sound operating mechanism and some improvement to be made. In other words, it is a self-assessment checklist.
1. Allowing the management team to understand the vision and missions of the company (providing a blueprint for the company’s future growth)
2. Helping business operators clarify the direction of strategies and the type of management
3. Fostering internal consensus and enhancing division of labor
4. Ensuring that resources are properly allocated to relevant departments and setting a time frame
5. Identifying the challenges to the current management and serving as an examining tool
6. Assessing risks

To investors:
A business plan is a critical reference to investors when they assess investment and profitability, convincing investors that the objectives of your business are worth investing in.
1. Shortening decision-making time and clearly advising investors on the purpose, process, and result of the business
2. Providing investors with a detailed analysis of return on investment based on market demand

Principles of writing a business plan:
1. Highlight competitive advantages to showcase the niche to investors
2. Integrate resources efficiently to present the ability to manage the business
3. Write a practical, feasible plan
4. Ensure that the contents of the plan are market-oriented and supported by objective data
5. Manage changes in the market to ensure that reality is consistent with forecasting
6. Cover crucial aspects of the operations and properly organize the contents of the contents of the plan

The process of writing a business plan is more important than the plan itself.
The process of writing a business plan provides an opportunity to review the business that you are going to run. The business plan allows investors to know the value of your business. Moreover, it helps you identify growth momentum, business models, operational risks, the purpose of fundraising, and so on when you write the plan. This provides you a clear direction of your business and prevents unnecessary costs resulting from losing track when you are awash in daily tasks. Therefore, if experts, consultants, or teams of investment banks are hired to write a business plan, business operators should also be involved to ensure that the contents of the plan are correct and feasible.

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